Headquarters: San Francisco, California, USA
Founded: 2018
Founder(s): João de Paula, Matt Watson
Notable Investors: 01 Advisors, Felicis Ventures, Founders Fund, General Catalyst, Lachy Groom
Origin is here to open up the financial conversation – helping you grow, track, manage, and save, all from one place. It’s been named one of Fast Company’s most innovative companies.
Origin is a personal finance platform that acts like a central dashboard for your money by linking all your accounts – bank, investments, retirement, even home equity – to give a complete picture of your net worth in one place. The app lets you track income and spending, set budgets, and build savings goals. It even offers tools to grow your money (for example, a boosted-interest cash account or automated investing) and provides smart alerts or one-on-one advice from certified financial planners.
Origin isn’t usually sold like a retail app; instead, companies offer it as a benefit to employees. In other words, employers can provide Origin so that staff see their paychecks, bonuses, stock options and benefits (like 401(k) plans or health savings) alongside everyday budget and savings plans in one app. This unified view helps workers reduce money-related stress and plan for goals like buying a home or retiring. Basic Origin services are typically provided free to employees (paid for by the employer), with optional upgrades – such as tax-filing help or one-on-one coaching from financial experts – available for those who want them. By bundling budgeting, saving, investing, tax and even estate-planning tasks into a single platform, Origin solves the headache of juggling multiple apps or advisors.
Origin’s business model is a subscription platform for financial wellness benefits. Its mission is to make professional-grade money management affordable and accessible to everyone. In practice, one Origin membership replaces the need for many separate services, so people don’t have to juggle multiple apps. The company’s all-in-one approach has drawn industry attention: Fast Company named Origin one of 2025’s most innovative fintech companies, and Forbes awarded it “Best Budgeting App” of 2024. In short, Origin positions itself as a one-stop hub – effectively a “Swiss Army knife” for personal finance – designed to help everyday people save, invest, and plan for the future more easily.
Origin will help you hit financial milestones, get expert guidance, reach goals, and manage money with ease through holistic net worth tracking. It gives you the full picture of where money’s coming in and where it’s going out – so you can navigate with clarity and confidence.
Origin’s team is led by repeat founders and is backed by leading VC firms and investors. With Origin, employees have on-demand access to their Origin planner and a video call or in-app chat conversation is one click away.